BTW

BTW

A Masterclass in Misinformation

America's most popular online education platform has a misinformation problem - even one that isn't their own.

Jess Maddox's avatar
Jess Maddox
Sep 27, 2023
∙ Paid

👋🏻Welcome to my paid subscribers! Paid subscribers to The Internet User Experience (IUX) will get an extra in-depth post per week on Wednesdays, as well as unlimited access to archived posts. Free posts come out every Monday.


⏰ TL;DR:

  • Recently, lifestyle influencer Samantha Lotus came under fire for holding. a “masterclass” lecture on how one could “fix their vision” with wellness products.

  • The problem is that Lotus billed her seminar as a “masterclass,” even though she wasn’t affiliated with the official Masterclass - America’s most popular online education platform.

  • The slippy terminology may have helped lend credence to unsubstantiated claims and was continued to be used by the press in writeups of Lotus’s class.

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2026 Jess Maddox · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture